For his book Moral Politics: How Liberals and Conservatives Think, George Lakoff applied cognitive science to politics and discovered that the world views of liberals and conservatives are radically different (no surprise there) and that conceptions of morality on both the right and left were remarkably consistent. For progress, we need to examine our own “frames of reference” to find common ground on which to work for justice.
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Like potholes after a snowstorm, when Democrats lose an election the linguist George Lakoff will surface to explain the defeat.
From The Man Who Framed Himself
How George Lakoff got trapped in his own metaphors by Jesse Walker
Time for a new frame….